On December 17, 2025, a delegation from GOODWILL DISTRIBUTOR COMPANY LIMITED, a well-known commercial equipment company in Thailand, visited Guangzhou ZNNT Foodservice Equipment Co., Ltd. and its manufacturing facility, Heshan Seata Refrigeration Equipment Co., Ltd.

The discussions focused on technological innovation, manufacturing process improvements, and installation and technical services for foodservice equipment, while also exploring opportunities for business expansion in Thailand and across Southeast Asia.





As important partners in the foodservice equipment industry chain, the meeting between ZNNT and Thailand's GOODWILL was particularly significant. ZNNT is a Chinese company with extensive industry expertise and a comprehensive service chain covering manufacturing, sales, installation, and maintenance. GOODWILL, meanwhile, serves as a key distributor with deep insight into the Thai and broader Southeast Asian markets, as well as an established after-sales service network. From the production floor to the meeting room, the two sides engaged in practical and in-depth discussions.

At the Heshan Seata production facility, the Thai delegation observed the complete manufacturing process of cold rooms firsthand. They showed strong interest in the company's numerous nationally patented technologies. In particular, while touring patented products such as the "Modular Cold Room with Embossed Wall Panels" and the "Integrated Bottom-Air-Discharge Refrigeration Unit", technical teams from both sides held detailed discussions on how these innovations can improve food preservation quality while reducing energy consumption.



Building on this in-depth exchange, the two sides identified several areas of strong potential for cooperation. GOODWILL recognized Seata's customization capabilities and energy-efficiency technologies, particularly its innovations designed for tropical climates, which closely align with the practical needs of Southeast Asian markets. The Thai delegation also expressed appreciation for ZNNT's rapid response system and service support capabilities.

The Southeast Asian market offers significant growth opportunities. Leveraging GOODWILL's local market insights and established distribution network alongside ZNNT's manufacturing and technical strengths, the two sides will combine their complementary capabilities to pursue new opportunities arising from the modernization and upgrading of the regional foodservice industry.